We are proud to say we’ve reached our Green Cross 2020 goals

90% of our denim products are made out of responsible fibres 90% of our jersey and sweat products are made out of responsible fibres  Furthermore, our entire 5 pocket Denim production is now moved to Italy and made with 100% organic cotton.   Our Green Cross 2023 goals: 90% of our production will be located within the EU.100%...

Spring Summer 2021

As some of you might know, we have gathered our belongings and moved out of the city and into the idyllic Frederiksberg. Boasting some of the oldest and most beautiful buildings in the capital area. Inspiration and gallivanting comes excessively easy in the neighbourhood. What better way to mark our...

Pre Spring 21

New times call for new measures. We thought long and hard about what Won Hundred is - but also what it should be. Our conclusion is less clutter and more focus. We have always considered ourselves as a modern denim brand, and we want to explore that even more in our...

To new beginnings!

We have relocated our headquarter. Now to be found in the heart of Frederiksberg C. Won Hundred Head OfficeGammel Kongevej 102, 1 tv1850 Frederiksberg CDenmarkWe will continue down the path of tighter and increasingly denim-centred collections - we can only hope that all of you will join our journey. Denim...

Autumn Winter 2020

Subtle outdoor references, earth tones, and an increasing amount of sustainable fabrics.First arrivals are now available online and in-store.  Shop Women's New Arrivals Shop Men's New Arrivals

Collaboration: Won Hundred x Eva H. Pade

Won Hundred collaborated with artist Eva Helene Pade on a series of drawings which are included in our new denim book, launching on the 19th of June 2020.The drawings, inspired by and based on Won Hundred signature denim, will also be exposed at our flagship store, at Ny Østergade 25,...

High Summer 2020

Let's dream of the days where we could go outside and enjoy life to the fullest (without social distancing). Our latest collection was intended as the embodiment of the long and carefree summer days and nights - light textures, bright colours, and relaxed fits.This collection will feature a lot of new denim and...

Spring Summer – Volume 2

Spring is just around the corner, so get your wardrobe ready for those upcoming warmer days with our second delivery of Spring Summer 20.Keep it simple, but not boring by adding a little bit of colour to your life with this collection that will seamlessly transition into a part of...

A modern, sporty and chunky sneaker

Trends come and go, but there’s one fashion craze that has managed to stick around quite consistently since it first appeared on the street style scene in 2018. Yes, we are talking about chunky sneakers. Us at Won Hundred can’t get enough of this trend, so we designed Cherlee and...

Introducing Spring Summer 20

Introducing our latest 2020 collection entitled Lovers and Friends. Transition into spring through an everlasting colour scheme with a tint of optimism.Additional new arrivals in the coming weeks.Shop online and in-store. Shop Women’s New Arrivals Shop Men’s New Arrivals

Pre Spring 20 Lookbooks

Discover the latest lookbooks from our Pre Spring 20 collection. Embracing both refined and timeless looks while also maintaining something for the rebellious.  View Women's Lookbook View Men's Lookbook

Pre Party – Pre Spring 20

The festive season is quickly approaching, meaning there will be plenty of excuses to dress up. In retrospect, of any great parties, there is always a proper Pre Party - this is where our latest collection finds its purpose. Our Pre Spring Summer 2020 collection blurs the lines between formal and...